The company’s followers can send a direct message, make a phone call, or contact the company via email. If you want to satisfy your followers, consider adding various contact options. When it comes to customer service, some people want to get support via live chat while others find it easier for them to make a quick call. It’s no secret that all people are different and our preferences differ, too. Not only does Gnarcotic have a separate account, but the company also dedicates its bio section to customer service and provides visitors with various options on how to get in touch with the customer support team. With over 172k followers on the main profile, it’s no wonder that the company has decided to create a separate Instagram account for customer service: To make sure your followers get customer support, it’s a good idea to create a separate Instagram account for customer service and add a profile link in the bio. The more followers you attract, the more people share their customer service problems on the platform. Managing customer requests on Instagram can be daunting. Create a Separate Instagram Account for Customer Service However, no matter what you choose, a Twitter handle or live chats for customer support, it’s important to tell your followers how to contact you and get a reply without waiting too much. Obviously, it’s better to use Instagram for customer service. But if you don’t provide customer service on Instagram, it’s a good idea to set up a live chat and promote it on social media, just like Loot Crate did it: If you monitor direct messages and comments, you can encourage your Instagram visitors to get in touch with you on the platform. Being limited to 150 characters, you need to tell about your company, values, and ways to get in touch with you. The first thing people see when visiting your Instagram account is the bio section. Tell Instagrammers How to Get in Touch with You Moreover, it will help you provide customer support faster. To help your visitors and followers send their requests with ease, optimize your account for customer service. Modern customers are demanding, and they don’t have much time or desire to seek out actionable ways to contact you on Instagram. 4 Ways to Provide Excellent Customer Service on Instagram Optimize Your Instagram for Customer Service Now that you know what excellent customer service is, let’s find out how to manage customer requests and provide it on Instagram with four proven ways. Moreover, providing excellent customer service is not just about replying to followers’ comments it’s about four key principles that satisfy customers’ needs and improve customer experience. Today, more and more customers call out brands on Instagram and they are waiting for excellent customer service. With the popularity of Instagram marketing, customer expectations have changed. If you want to satisfy your customers, increase engagement rate, and stay ahead of your competitors, get ready to provide excellent customer service on Instagram. In fact, an average American tells 15 people about a poor service experience, so you hire a personal math helper to calculate the true cost of customer service. However, this also means that people want to get a reply or resolution from brands on Instagram, so they seek out customer service on the platform. What is more, customers are ready to get in touch with brands on Instagram, and 90% of users follow at least one business on the platform. Today, over one billion users are active on Instagram, so it’s no wonder that even small businesses use this platform to connect with the target audience, spread a word about the products, and sell online. In recent years, Instagram has become one of the fastest-growing social media platforms with the most engaged user base.
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